With a Comic-Con sizzle reel, a trailer, and now another trailer hitting for Andrew Niccol‘s “In Time,” we’re beginning to wonder if Fox‘s marketing department is having trouble figuring out how to sell this thing.
Starring Justin Timberlake, Amanda Seyfried, Cillian Murphy and the omnipresent Olivia Wilde, the story takes place in a future where no one ages past the age of 25 and time is currency and follows Will Salas (Timberlake), who is given a generous gift of minutes and hours by the 105-year-old Matt Bomer. Unfortunately, Will is accused of murder and has to go on the run, taking Seyfried hostage. But don’t worry, she’s cool with it because they eventually find time to totally make out. Niccol fans continue to stand by the flick even though each trailer makes it look increasingly silly. We’re hoping the film is a bit more cerebral than the dull sci-fi actioner being presented here and that the high concept premise — which already seems a bit wobbly — is a bit more fully and interestingly developed beyond the digital armband time wallets everyone has.
Given the sudden marketing saturation, you would think this comes out next week but it actually won’t hit until October 28th. Embed comes from HeyUGuys or watch the whole thing in HD at Apple.
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